Diet programs and products
Americans spend an estimated over US$60 billion a year (2015) on all types of diet programs and products, including diet foods and drinks.
The global market for weight loss is worth over US$600 billion.
Stevia is unique among food ingredients because it’s most valued for what it doesn’t do. It doesn’t add calories. Unlike other sugar substitutes, stevia is derived from a plant.
The prized species, Stevia rebaudiana (Bertoni), grows in Paraguay and Brazil, where people have used leaves from the stevia to sweeten food for hundreds of years.
the Amazon Secret
The Amazon Secret is sweet as sugar, but have a very low content of calories. For most flavors, 1-2 kcal per 100 ml.
It seems that we are the first company, ever, to make a beverage taste like it is sweetened with sugar, only using natural ingredients, almost without calories and without side flavors.
Health benefits of Stevia
Steviol glycosides have zero calories. Stevia-based tabletop sweeteners can have zero or minimal calories per serving, depending upon the other food ingredients with which they are combined.
These factors may have a positive effect for those looking to control weight or manage diabetes.
Research has shown that stevia sweeteners do not contribute calories or carbohydrates to the diet and do not affect blood glucose or insulin response, which allows people with diabetes to consume a wider variety of foods and comply with a healthful meal plan.
The causes of overweight and obesity are multifactorial and include factors such as physical inactivity, prolonged sitting, and increased intake of energy-dense foods that are high in fat and added sugars.
The intake of added sugars has been shown to contribute an average of 16 percent of the total calories in the American diet and has been linked to weight gain and adverse effects on glycemic control.
Plant-based, zero calorie stevia, in “Just Sweet” can be part of a well-balanced diet to help reduce energy intake without sacrificing taste.